How to Price Your Pest Control Services in 2026
Learn competitive pricing strategies for pest control services. Covers cost calculations, service tiers, and pricing frameworks to maintain profitability as a solo operator.
Pricing is one of the most critical decisions for solo pest control operators. Set prices too high and you'll struggle to win customers. Too low and you'll work yourself to exhaustion without making enough to sustain your business.
Understanding Your Costs
Before setting competitive prices, know exactly what it costs to deliver each service:
- Product costs (pesticides, baits, materials)
- Vehicle expenses (gas, maintenance, insurance)
- Equipment depreciation
- Licensing and insurance
- Marketing and advertising
- Your time and labor
Market Research
Call 5-10 competitors and request quotes. Document:
- Standard service pricing
- Initial vs follow-up pricing
- Contract vs one-time pricing
- What's included at each level
Pricing Strategies
Value-Based Pricing
Price based on value delivered, not just costs. A bed bug treatment saving thousands in furniture replacement is worth more than the 3 hours you spend treating.
Tiered Service Levels
- Basic: Standard treatment, basic guarantee
- Premium: Enhanced treatment, extended guarantee, priority scheduling
- VIP: Same-day service, unlimited follow-ups
Monthly Maintenance Plans
Recurring revenue is key to stability. Offer maintenance packages at 15-20% below one-time service rates.
Sample Pricing Framework
General Pest Control:
- Initial Service: $150-250
- Quarterly Service: $89-125
- Monthly Plan: $59-89/month
Specialty Services:
- Bed Bugs: $300-500 per room
- German Roaches: $200-350 (3-visit minimum)
- Rodent Exclusion: $400-800
Common Mistakes
- Undervaluing expertise
- Forgetting drive time
- Not raising prices annually
- Competing only on price
Not sure what to charge? Our free Pricing Calculator lets you plug in your services, set your rates, and see your projected monthly and annual revenue — pre-filled with industry averages so you can compare. Try the Pricing Calculator →
Ready to track your pricing and profitability? Try PestPro CRM free - built for solo operators.
Ready to get organized?
PestPro CRM helps pest control operators manage customers, schedule services, and track recurring revenue.
Start Free Trial
The PestPro Team creates resources to help pest control business owners succeed.Our CRM is built specifically for solo operators and small teams.